- Choose a short, easily pronounceable domain name that clearly describes your brand or services without using complicated symbols, hyphens and numbers.
- If your domain name is not available in .com, use a fitting alternative top-level domain such as .com.ng or .net or .online or try out a localized TLD such as .ng . For more TLDs check here.
- Using keywords in your domain name is a Google ranking factor but tread lightly, Google recognizes keyword stuffing and penalizes sites with domain names that are keyword heavy.
- Avoid simple mistakes by checking if your chosen name isn’t already in use by another company, or copyrighted, and make sure it can’t be misinterpreted as something vulgar.
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